Jovy is a revolutionary makeup brand, developed as the first and only EWG-VERIFIED™ makeup for children. It’s designed to allow kids to enjoy creative play with makeup while ensuring that every ingredient used is safe and gentle for their skin. The brand’s mission is to combine fun with safety, offering parents peace of mind.
Ongoing
Product Development Specialist
Strategic Growth Consultant
Remote
Tear and Go Cosmetics aimed to bring innovative beauty products to market with a strong focus on product development and market readiness. They sought Ana's expertise in formulating new products, packaging design, and launching successful marketing strategies.
Ana worked directly with the founder to select the best manufacturing partners, ensuring the products adhered to the highest safety standards and EWG-VERIFIED™ certification.
I assisted in choosing the ideal colors for the makeup line, ensuring they were vibrant yet safe for children’s delicate skin. This involved extensive testing and research to make sure the products were both fun and functional.
I provided logistical support to streamline the product development process, coordinating between suppliers, manufacturers, and the brand team to meet deadlines and ensure product quality.