Fennario Meadows
Fennario Meadows, nestled near Creemore, Ontario, is a breathtaking expanse of plateaus, meadows, and ravines, with the Bruce Trail forming its western boundary. This land harmoniously blends traditional farmland with untouched nature, creating a setting that feels both grounded and timeless.
duration
February 2024 – Present
Role
Business Development Specialist
locations
Remote
West Henrietta, New York, USA
Responsibilities
- Product Development Strategy – Creating detailed product briefs to align with the brand’s farm-to-skin ethos.
- Manufacturing Introductions – Connecting the brand with the right formulation and production partners.
- Marketing & Positioning – Developing a strategic plan to introduce the line to consumers, ensuring authenticity and market appeal.
Objectives
Fennario Meadows aimed to extend its farm-to-skin philosophy by developing a skincare line using natural ingredients sourced directly from the farm. They needed a product rollout strategy, manufacturing partnerships, and a marketing plan to bring their vision to market.
As a consultant, I provided key support in:
skills applied
results
- A farm-inspired skincare concept with a strong natural heritage.
- A clear go-to-market strategy, bridging agriculture and skincare.
- Established partnerships with trusted manufacturers.
Looking ahead
results
Fennario Meadows continues to evolve, embracing the power of nature in skincare. While the farm is not currently open to visitors, its products bring the essence of the land to consumers.
