Bulletproof Cosmetics
Ana’s partnership with Bulletproof Cosmetics highlights her ability to support beauty brands through every stage of development, from formulation to market strategy. With her guidance, Bulletproof is positioned for success and sustained growth in the beauty industry.
duration
Ongoing
Role
Product Development Specialist Strategic Growth Consultant
locations
Remote
challenges
- Sourcing custom moldings within budget constraints.
- Creating a distinctive, market-ready product line with personalized touches.
- Developing a cost-effective but impactful shade range for lipsticks.
Objectives
Bulletproof Cosmetics aimed to break into the beauty market with unique, high-quality products while maintaining budget efficiency. They engaged Ana to support all aspects of product development, from formulation to market strategy, ensuring a strong foundation for long-term growth.
Approach and Solutions
01 Comprehensive Product Development
Ana worked closely with Bulletproof Cosmetics to identify high-quality formulations that align with the brand’s identity. She sourced technical support to ensure product effectiveness and quality, advising on formulations that meet both consumer expectations and industry standards.
02 Custom Molding and Packaging Solutions
Ana worked closely with Bulletproof Cosmetics to identify high-quality formulations that align with the brand’s identity. She sourced technical support to ensure product effectiveness and quality, advising on formulations that meet both consumer expectations and industry standards.
03 Shade Range and Product Customization
Ana assisted in creating a lipstick color palette that would resonate with Bulletproof’s target audience. Her guidance covered color selection, product testing, and finalizing shades to ensure a cohesive and appealing lineup.
04 Strategic Market Positioning and Growth Planning
Ana’s suite of services included developing a comprehensive brand strategy and vision for Bulletproof. Her strategic growth plan laid out actionable steps from product development to market entry, as well as long-term brand positioning within the competitive beauty market.
Project Outcome
skills applied
results
- Product Development Milestones: Successfully brought multiple products from concept to production, ensuring market readiness.
- Budget-Friendly Customization: Bulletproof Cosmetics launched with unique, customized packaging and product design, enhancing its brand identity.
- Growth Strategy in Place: Bulletproof Cosmetics now operates with a clear roadmap for continued growth, supported by Ana’s strategic insights.
skills applied
results
- Product Formulation and Technical Support
- Budget Management and Supplier Negotiation
- Brand Strategy and Growth Planning
- Custom Product Design and Packaging Solutions
